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« Sunday « February 27, 2005
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For a Start-Up, Visions of Profit in Podcasting
(New York Times)
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The primarily amateur Internet audio medium known as podcasting will take a small, hopeful step on Friday toward becoming the commercial Web's next big thing. That step is planned by Odeo, a five-person start-up that is based in a walk-up apartment in this city's Mission District and was co-founded by a Google alumnus. The company plans to introduce a Web-based system that is aimed at making a business of podcasting - the process of creating, finding, organizing and listening to digital audio files that range from living-room ramblings to BBC newscasts.Congratulations! I remember hanging out with Noah, his wife Sonja, and Marc on the rooftop of that crazy SOMA salon/warehouse party back at the height of the DotCom boom. And he was always talking about audio, audio, audio. It's about time the blogosphere gets an easy way to add sound to the mix. Blogging needs real voices. (Registration required, or just bugmenot.)
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