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« Monday « September 13, 2004
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Marketers Chase Consumers Into The Bathroom
(AdAge.com)
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[M]arketers like Sony Music, Unilever and Nintendo along with major liquor companies and TV networks have been systematically elbowing aside the hookers and cranks to get their own commercial messages in front of a demographic with its pants lowered and its zipper undone. Deodorant brands, recording artists, video games and automakers are routinely buying space on the doors of toilet stalls or urinal walls.Sometimes, marketing is just sh*tty. (Registration required, or just bugmenot.)
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