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« Wednesday « May 28, 2003
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The Foreign Invasion of the American Game
(The Village Voice)
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"[T]he NBA is changing, on the court and off, getting whiter and more foreign, and many African-American fans and players think there is more going on here than international meritocracy."Other key, carefully-worded snippets from this thought-provoking piece: "the real money growth is in foreign TV rights and merchandise sales..."; and "It's about comfort levels. The stockholders, the ticket buyers, the corporate sponsors are all white..."; and this gem, "each white player on a team increased [Nielsen] ratings by 0.54 of a point." Corn-rowed bruthas with tatts and Rucker Park flava or some Yugoslavian guy bombing treys for days and whose name has nine consonants. Who does the majority of America prefer? You be the judge. Thanks Ghost.
b/w: Ghost in the Machine
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