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« Thursday « April 24, 2003
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Corporate blogs make personal connection
(B-to-B Online)
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How do you keep official company blogs "on-message" while giving them a true and honest voice? Should a company embrace, or rein in, employees who blog on their own time?All this, and by the way, Moveable Type got funded. (Good for them.) I guess blogs, which were supposed to be about personal expression, will ultimately just become another pipeline to the money machine, it's the capitalist thing to do: Here's what I think ... now pay a muhf*cka for it! But blogging's not about money, is it? When they say it's not about the money, it's about the money.
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