Business
Only you can save television
(The Long Tail blog)
"We're ending one era and entering another where the rules are sure to be different.The best example of that is television, which is in the sweet spot of all Long Tail forces. So today, let me make one of those exceptions by explaining why TV is the first place to look for Long Tail opportunities. Here's why..." There's a bazillion hours of television content out there, very little of which is original, by the way, but you can only consume it one second at a time, like spoonfuls from an ocean. If you watched TV every second for the rest of your life, if everyone did, we'd all only consume of fraction of what's available. And yet, ten years from now, you may have a craving for that long-forgotten episode of "Diff'rent Strokes"... but it's not available. In the end, if media companies continue to run the TV business as usual, they're going to lose. Dinosaurs, they are. I think I'm starting to understand. Like Long Tail's Chris Anderson says, "Bottom line: TV is begging to be reinvented."
Blogged: Thursday, March 31, 2005
(The Long Tail blog)
"We're ending one era and entering another where the rules are sure to be different.The best example of that is television, which is in the sweet spot of all Long Tail forces. So today, let me make one of those exceptions by explaining why TV is the first place to look for Long Tail opportunities. Here's why..." There's a bazillion hours of television content out there, very little of which is original, by the way, but you can only consume it one second at a time, like spoonfuls from an ocean. If you watched TV every second for the rest of your life, if everyone did, we'd all only consume of fraction of what's available. And yet, ten years from now, you may have a craving for that long-forgotten episode of "Diff'rent Strokes"... but it's not available. In the end, if media companies continue to run the TV business as usual, they're going to lose. Dinosaurs, they are. I think I'm starting to understand. Like Long Tail's Chris Anderson says, "Bottom line: TV is begging to be reinvented."
Blogged: Thursday, March 31, 2005
Similar Links: Business
(warning: some of these links may have expired)
- Find an Undervalued Asset. Fix It Up. Flip It. (Now It's Web Sites, Not Houses)
(NYTimes.com)
Blogged: Saturday, August 16, 2008- China in Africa
(TheRoot.com)
Blogged: Saturday, August 9, 2008- Gmail: The Choice of Spammers?
(InternetNews)
Blogged: Monday, July 21, 2008- .ME Top Level Domain launch indicative of new TLD rollouts
(easyDNS Blog)
Blogged: Friday, July 18, 2008- Watching the Growth of Walmart Across America
(FlowingData)
Blogged: Monday, July 14, 2008- Buying In: The Secret Dialogue Between What We Buy and Who We Are
(Amazon.com)
Blogged: Sunday, June 1, 2008- Brett Ratner Launches Branding Consultancy
(Advertising Age)
Blogged: Friday, May 23, 2008- Get Satisfaction
Blogged: Monday, May 5, 2008- Toshiba Halts HD DVD Production, Mulls Future
(PC World)
Blogged: Monday, February 18, 2008- Andrew Bogut Had a Point
(Sports On My Mind blog)
Blogged: Tuesday, February 5, 2008- Microsoft Makes $44.6 Billion Bid for Yahoo! Yawn.
(IP Democracy)
Blogged: Saturday, February 2, 2008- He's Gone by Puffy, Diddy and Now ... Brand Manager
(Advertising Age)
Blogged: Thursday, October 25, 2007- Tiger Woods, Gatorade Team Up on Gatorade Tiger
(Advertising Age)
Blogged: Wednesday, October 17, 2007- Clean is Happy?
Blogged: Tuesday, October 16, 2007- Mobileform Hide-a-Bunk-Bed
(SlipperyBrick.com)
Blogged: Thursday, August 16, 2007- How to get rich
(Edge.org)
Blogged: Wednesday, August 15, 2007- In Praise of Tap Water
( New York Times)
Blogged: Monday, August 6, 2007- Use condoms
Blogged: Friday, June 8, 2007- A Fresh Take on Islamic Finance
(BusinessWeek.com)
Blogged: Tuesday, March 27, 2007- Burgers paid for by mobile phone
Blogged: Tuesday, February 27, 2007- Dell crowdsources innovation
(The Social Web/ZDNet.com)
Blogged: Thursday, February 22, 2007- Two held after ad campaign triggers Boston bomb scare
(CNN.com)
Blogged: Thursday, February 1, 2007- Money
(growabrain blog)
Blogged: Thursday, January 18, 2007- The problem with Made in China
(Economist.com)
Blogged: Friday, January 12, 2007- Apple sued over iPhone - more to follow?
(Platinax Small Business News)
Blogged: Thursday, January 11, 2007- Ad Age Agency of the Year: The Consumer
(Advertising Age)
Blogged: Monday, January 8, 2007- The Low Point
(Jeremy Allison Column)
Blogged: Sunday, December 24, 2006- Starbucks pours for the NAACP
(Iconoculture)
Blogged: Saturday, December 9, 2006- A Whole New Game Ball? N.B.A. Admits Its Mistake
(New York Times)
Blogged: Wednesday, December 6, 2006- Hershey to Produce Elvis Presley Candy
(Advertising Age)
Blogged: Friday, December 1, 2006- Can Computer Models Help Select Better Movie Scripts?
(Knowledge@Wharton)
Blogged: Thursday, November 30, 2006- Behavioral Targeting Goes Mobile
(Advertising Age)
Blogged: Wednesday, November 22, 2006- Ten Worst Internet Acquisitions Ever
(SeekingAlpha blog)
Blogged: Wednesday, November 22, 2006- PlayStation 3 Has Landed
(Wired News)
Blogged: Friday, November 17, 2006- Product Placement in the Pews? Microtargeting Meets Megachurches
(Knowledge@Wharton)
Blogged: Friday, November 17, 2006- Social Media Strike Two for Edelman PR and Wal-Mart
(Marketing Profs Daily Fix Blog)
Blogged: Wednesday, October 18, 2006- Sox thank heaven for 7:11
(Chicago Tribune)
Blogged: Friday, October 13, 2006- GOOG-YouTube: Done Deal
(PaidContent.org)
Blogged: Monday, October 9, 2006- Consumers Rebel Against Marketers' Endless Surveys
(Advertising Age)
Blogged: Monday, October 2, 2006- Anheuser-Busch Moves Into Content Creation Business
(Advertising Age)
Blogged: Monday, August 21, 2006- QOTD: 'You have to buy a new iPod at least once a year.'
(Engadget)
Blogged: Saturday, May 27, 2006- Jimi
Blogged: Sunday, April 30, 2006- The 'Lost 1984' Mac Clips
(Mac Essentials)
Blogged: Tuesday, February 14, 2006- Who Really Won The Super Bowl?
(Edge.org)
Blogged: Saturday, February 11, 2006- SuperBowlAds.us
Blogged: Saturday, February 4, 2006- Amex Sues CEO Over $241,000 Topless Bill
(Yahoo! News)
Blogged: Wednesday, October 26, 2005- A wide world of sports fans
(Philly.com)
Blogged: Monday, October 17, 2005- What Is Web 2.0?
(O'ReillyNet)
Blogged: Sunday, October 9, 2005- secret history of the credit card
(Frontline/PBS.org)
Blogged: Sunday, October 2, 2005- Paris Book Vending Machines Feed the Mind Day or Night
(AOL News)
Blogged: Tuesday, August 23, 2005- Terrell Owens
Blogged: Thursday, August 11, 2005- Wal-Mart opens in Shanghai
(China Herald blog)
Blogged: Thursday, August 4, 2005- Pimp That Phone
Blogged: Monday, July 25, 2005- The fall of Hollywood?
(Marginal Revolution blog)
Blogged: Friday, July 15, 2005- American Express Begins Issuing Contactless Payment Cards
(ContactLess News blog)
Blogged: Wednesday, June 8, 2005- Google tops TW as Street's No. 1 media stock
(Hollywoodreporter.com)
Blogged: Tuesday, June 7, 2005- WAL-MART: The High Cost of Low Price
Blogged: Saturday, June 4, 2005- Man Bites Phish
(I, Cringely)
Blogged: Saturday, June 4, 2005- VOSS Water
Blogged: Friday, June 3, 2005- Change or Die
(Fast Company)
Blogged: Tuesday, May 3, 2005- SpotScout
Blogged: Saturday, April 23, 2005- 'Monday Night Football' moving to ESPN
(BusinessWeek.com)
Blogged: Tuesday, April 19, 2005- Adobe to buy Macromedia
(MarketWatch.com)
Blogged: Monday, April 18, 2005- Software Makes a Phone Different
(gigaom)
Blogged: Monday, April 18, 2005- Only you can save television
(The Long Tail blog)
Blogged: Thursday, March 31, 2005- Big Mac Pimpin'?
(mtv.com)
Blogged: Tuesday, March 29, 2005- Behind the curtain
(BrandShift blog)
Blogged: Monday, March 28, 2005- Dead-end jobs in Delhi
(News.com)
Blogged: Wednesday, March 16, 2005- Fowler Close to Buying Vikings
(ABC News)
Blogged: Monday, February 14, 2005- Why Your Pointy Haired Boss Is A Mathematical Certainty
(MarkTAW.com blog)
Blogged: Sunday, February 13, 2005- Stewart to Star in Trump Spinoff
(New York Times)
Blogged: Wednesday, February 2, 2005- Record oil prices spur Exxon Mobil profit higher
(Money/CNN)
Blogged: Monday, January 31, 2005- Mini Me
(I, Cringely)
Blogged: Thursday, January 20, 2005- Companies that have fired people for blogging
(BoingBoing)
Blogged: Monday, January 10, 2005- Beware the CEO blog
(Seth's Blog)
Blogged: Wednesday, November 3, 2004- China strives for its own global mega-brands
(Asia Times Online)
Blogged: Monday, October 4, 2004- Opening up TV, a new API
(counternotions blog)
Blogged: Friday, September 17, 2004- fragmentation of fashion
(gapingvoid blog)
Blogged: Wednesday, September 15, 2004- The Fragmentation of Fashion II
(Corante: Customer Intelligence)
Blogged: Wednesday, September 15, 2004- Marketers Chase Consumers Into The Bathroom
(AdAge.com)
Blogged: Monday, September 13, 2004- Hooters sets its eyes on India
(MSNBC.com)
Blogged: Monday, August 30, 2004- The needed changes in (US Basketball)
(ESPN.com)
Blogged: Saturday, August 28, 2004- Microsoft's Sacred Cash Cow
(Seattle Weekly)
Blogged: Sunday, June 6, 2004- Trolley offers supermarket workout
(BBC.com)
Blogged: Monday, May 31, 2004- dodgeball.com
Blogged: Thursday, May 27, 2004- Thank you, Donald
(Blog Maverick)
Blogged: Thursday, April 22, 2004- A Different Campaign for Nike
(NY Times)
Blogged: Wednesday, March 10, 2004- QOTD: "Creativity is thinking up new things. Innovation is doing new things."
Blogged: Sunday, March 7, 2004- The truth about Orkut.com
(Corante:Many-to-Many)
Blogged: Friday, February 27, 2004- Clarett wins lawsuit against NFL
(ESPN.com)
Blogged: Thursday, February 5, 2004- National Do Not Call Registry
Blogged: Saturday, August 30, 2003- Going, going, gone ... for $517,000
(ESPN.com)
Blogged: Thursday, June 26, 2003- MTAmazon
Blogged: Sunday, June 15, 2003- Big Macs replace loaves and fishes at Pope's pray-in
(Guardian UK)
Blogged: Monday, April 28, 2003- Corporate blogs make personal connection
(B-to-B Online)
Blogged: Thursday, April 24, 2003- Publishers ... We Know the Numbers Lie
(New York Observer)
Blogged: Sunday, April 20, 2003- A music industry case study
(NY Daily News)
Blogged: Thursday, February 27, 2003- US fuel reserves run to record low
Blogged: Thursday, February 13, 2003- GreenTentacles
Blogged: Tuesday, February 4, 2003- Name Bias in Job Search
(Netscape/CNN)
Blogged: Friday, January 17, 2003- Comcast to launch Black TV net
(Reuters)
Blogged: Monday, January 13, 2003- Flexcar
Blogged: Thursday, January 9, 2003- The French Love McDonald's?
(Business Week Online)
Blogged: Wednesday, January 8, 2003- McDonald's adds DVD rental to menu
(Straits Times)
Blogged: Sunday, January 5, 2003- Bid to create Viagra-like pill for women opposed
(The Hindu)
Blogged: Saturday, January 4, 2003- Will Your TV Become a Spy?
(Business Week Online)
Blogged: Saturday, January 4, 2003- What Should I Do With My Life?
(F@st Company)
Blogged: Tuesday, December 31, 2002- Lousy Service Cripples United, McDonalds
(AdAge.com)
Blogged: Thursday, December 26, 2002- Beyonce Knowles Bounces Britney
(AdAge.com)
Blogged: Thursday, December 26, 2002- Corruption 'Rampant' in Two-Thirds of Countries
(Yahoo! News)
Blogged: Thursday, August 29, 2002- Brand names really do stick in brain
(MSNBC)
Blogged: Wednesday, August 14, 2002- Clinton Rips Bush on 90's Fraud
(Yahoo! News)
Blogged: Sunday, July 28, 2002- Simple Arithmetic
(No! I Will Not Go Quietly)
Blogged: Saturday, July 27, 2002- Trends - EATING HABITS
(MarketSegment.com)
Blogged: Friday, March 29, 2002- Trends - HOME IMPROVEMENT AND RETAIL
(MarketSegment.com)
Blogged: Friday, March 29, 2002- Trends - CONSUMER SPENDING
(MarketSegment.com)
Blogged: Friday, March 29, 2002- Trends - CABLE
(MarketSegment.com)
Blogged: Friday, March 29, 2002- Four Kinds of Company Men
Blogged: Sunday, November 4, 2001- Aggressive investing, and the virtues of Venus
(MarketWatch/Netscape)
Blogged: Wednesday, October 31, 2001- 1rstBooks.com
Blogged: Tuesday, October 23, 2001- Chinese Working Overtime to Sew U.S. Flags
(washingtonpost.com)
Blogged: Thursday, September 20, 2001- Drink Responsibly
(SF Gate)
Blogged: Wednesday, September 5, 2001- Web Ad Blocking
Blogged: Friday, August 17, 2001- Review of Nissan Car Loans Finds That Blacks Pay More
(NY Times)
Blogged: Thursday, July 5, 2001- Signs of strong economy disappoint investors
(sunspot.net)
Blogged: Sunday, March 11, 2001- Keep a Web journal, get fired ... or worse
(Salon.com)
Blogged: Tuesday, March 28, 2000- Shatner Stock in Priceline
Blogged: Thursday, March 2, 2000- Copyright Myths
Blogged: Wednesday, February 23, 2000
![[cIb] a weblog](http://www.lagtime.com/images/blogthemes/supaflex/brand_trans.gif)
